1.0 Introduction

Facing a major challenge Climate Change, loss of biodiversity, pollution and waste and their effects on society, health and quality of life.

1.1 People are becoming increasingly aware of the effects of human activity, the complexity of issues and the adverse impacts they have on our planet and its life support systems.   Human society is recognising the critical need for changing the way we live our lives and doing business in the future.

1.2 Coventry residents and businesses are now facing some of the greatest challenges in the history of the City which are impacting upon sustainability, contributing to climate change and the quality of life of its citizens especially those who are the least well off in society.

1.3 The Council as the elected body representing its citizens has a critical leadership role to play in partnership with others, its policies can shape future development; its use of regulatory and enforcement powers protect the environment; its potential to use fiscal measures to incentivise and steer more positive sustainable behaviour change amongst the populace, and custodian of the city’s natural and cultural heritage. As a service provider delivering essential services mindful of potential impacts upon the environment and sustainability; as a big customer using its purchasing power to influence the provision of products and services in a more sustainable way; as an enabler and an influencer working in partnership with others to secure funding attract in kind support; intelligence and connections to help create new opportunities for social enterprise, wealth creation and employment for the people of Coventry.